For Business

Bundles

Offer Buy with Prime bundles on your site

Bundles for widget
Bundles enable you to offer Prime shopping benefits and deals on bundles on your site. A bundle, sometimes called a “virtual bundle,” is a group of the same or different products that are sold as a set but shipped as individual items. Bundled products can ship in separate boxes and arrive on different days.

Create bundles in your Buy with Prime catalog

Before you can add a bundle to your Buy with Prime catalog, the products in your bundle must already exist in your Buy with Prime catalog. Learn more about adding products to your Buy with Prime catalog.

To add bundles to your catalog, perform the following steps:

  1. Sign in to merchant console.
  2. On the side menu, choose Products, and then Create a bundle.
    Buy with Prime bundles
  3. On Step 1: Select products of the Create bundle page, select or search for products to add to your bundle. Search for products individually, or multiple products separated by a comma. Note: If a bundle has products that aren’t eligible for Prime, Buy with Prime won’t appear as an option to shoppers for the entire bundle. A bundle can include up to 10 different products and up to 20 quantities of a single product.
  4. After you have selected the products that make up your bundle, click Next: Bundle details.
  5. On Step 2: Bundle details of the Create bundle page, enter the bundle Title. Note: The Title can’t exceed 250 characters.
  6. (Optional) Enter the bundle Description. Note: The Description can’t exceed 6,000 characters.
  7. Enter the bundle Price and ensure that the bundle price matches the price on your site.
  8. In the Product images section, choose Upload file, and then choose the featured image for this bundle. Shoppers see the featured image in the Buy with Prime checkout.
  9. Enter the SKU for the bundle, which should match the bundle SKU on your site. Note: Your bundle must have a unique SKU on your site for you to offer Buy with Prime on it.
  10. (Optional) Enter the HAQM SKU for the bundle if you offer the same bundle on HAQM. This is used to display HAQM reviews for the bundle on your site if you have Reviews from HAQM enabled for this SKU.
  11. Turn on Offer Prime if you intend to display the Buy with Prime button on this bundle when conditions are met. Note: The Buy with Prime button doesn’t support merchant fulfilled bundles.
  12. (Optional) In the Product detail page URL section, enter the URL to the product detail page on your ecommerce site. The URL can’t exceed 2,000 characters.
  13. Choose Save.
    Tip: If you’ve completed the steps to set up Buy with Prime and have pasted the Buy with Prime button code into the product detail page template of your site, go to your site’s product detail page for this bundle to confirm that the Buy with Prime button is showing correctly. Note: The button doesn’t show if any of the products in the bundle are out of stock or that aren’t eligible for Prime.

Edit bundles in your Buy with Prime catalog

To edit a bundle:

  1. Sign in to merchant console.
  2. On the side menu, choose Products, and then select the Bundled products tab.
  3. Choose the bundle that you want to edit to open the Edit bundle page.
  4. Edit your bundle details, and then choose Save.

To bulk edit Offer Prime attributes:

  1. Sign in to merchant console.
  2. On the side menu, choose Products, and then select the Bundled products tab.
  3. Select the bundles that you want to bulk edit, and use the Turn on or Turn off options to make your updates.

Delete bundles from your Buy with Prime catalog

To delete bundles from your catalog, perform the following steps:

  1. Sign in to merchant console.
  2. On the side menu, choose Products, and then select the Bundled products tab.
  3. Choose if you want to delete one or more bundles:
    • To delete one bundle: From the Actions column, choose […] next to the bundle that you want to delete, and then choose Delete bundle.
    • To delete multiple bundles: Select all the bundles that you want to delete, choose […] in the menu for the selected items, and then Delete bundles.
  4. After your changes are saved, review the Bundled products tab to confirm that the bundle you deleted is no longer listed.

Create a promotion for bundles

You can create a promotion for individual products and/or bundles. For more information about promotions for individual products, go to Buy with Prime promotions.

To create a promotion for bundles, perform the following steps:

  1. Sign in to merchant console.
  2. On the side menu, choose Promotions or go to the Promotions tab directly.
  3. Choose Create a Promotion, and enter the promotion details.
  4. For the promotion type, select Product discount, and then choose Browse Products.
  5. Select the bundle that you want to offer a discount on.
  6. Select the discount method that you want to use to apply the discount:
    • Coupon code: Enter the Promotion name and the Coupon code. For example, “SUMMERSALE”, “10OFF”,"25% OFF”. Note: Shoppers might only apply one coupon code per order.
    • Automatic discount: Enter the promotion name. Note: You can only have 25 active or paused automatic discounts at one time.
  7. Enter the discount percent off value that you want to offer. Note: Promotions for bundles can only have a percentage off discount, no amount off discount.
  8. Set the duration details for your promotion:
    1. Select the Start date, Start time, and the Timezone for the promotion.
    2. (Optional) Select the End date and End time for the promotion.
  9. For promotion requirements, select None. Note: Promotions for bundles can’t have minimum requirements such as minimum purchase amount or minimum purchase quantity.
  10. Decide if your promotion needs a have limit on the number of times the promotion can be used, and then turn the Usage limit button on or off, as needed.
  11. Decide if you want this promotion to combine with other promotions, and then turn the Combinable button on or off, as needed. For more information, go to Promotion combinations.
  12. (Optional) Add notes for your reference.
  13. Choose Create.

Bundles for the Buy with Prime app or the MCF and Buy with Prime app for Shopify

Prerequisites for bundles using the Buy with Prime app or the MCF and Buy with Prime app for Shopify

To offer bundles you must:

For more information, go to Set up the Buy with Prime app for Shopify or MCF and Buy with Prime app for Shopify.

Create bundles using the Buy with Prime app or the MCF and Buy with Prime app for Shopify

Before you can use Buy with Prime bundles, you need to create your product bundles in the Shopify Bundles app.

1. Download the Shopify Bundles app.
2. Follow the steps in the Shopify Bundles help article to create and edit your bundles.

Note: If you need further assistance creating bundles, contact Shopify support.

Activate bundles using the Buy with Prime app or the MCF and Buy with Prime app for Shopify

After creating your product bundles in the Shopify Bundles app, you can activate Buy with Prime on your products.

Use the following steps to activate Buy with Prime on your bundles:

1. Open the Buy with Prime app for Shopify or the MCF and Buy with Prime app for Shopify.

2. On the side menu, choose Buy with Prime.

3. Choose Manage Buy with Prime products, and then Bundles.

4. Choose Activate to turn on Prime for each bundle.

Note: Bundles only appear in the list if you have already set up bundles in the Shopify Bundles app. You need to activate Buy with Prime for each product in the Individual products tab. Products without Prime use your standard fulfillment options.

Shoppers see the Prime delivery estimate and Prime button on your bundle product detail pages and can use the Prime checkout option the bundle.

Deactivate bundles using the Buy with Prime app or the MCF and Buy with Prime app for Shopify

Use the following steps to deactivate Buy with Prime on your bundles:

1. Open the Buy with Prime app for Shopify or the MCF and Buy with Prime app for Shopify.

2. On the side menu, choose Buy with Prime.

3. Choose Manage Buy with Prime products, and then Bundles.

4. Choose Deactivate to turn off Prime for each bundle.

Note: If you don’t want a bundle to appear on your Buy with Prime bundle page, you can delete it in the Shopify Bundles app. For more details, go to Shopify Bundles.

Looking for something else?

Bundles FAQ

Get answers to common questions about Buy with Prime bundles.

For more questions, go to FAQ library.